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The Ecom Edge

I share in-depth, battle-tested tips on UI/UX, Copywriting & Marketing that actually work.

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Featured Post

How to Make Your Marketing Campaign More Effective

The Ecom Edge Feb 4th How to Make Your Marketing Campaign More Effective When it comes to marketing, it’s easy to get lost in the details. Between tweaking ad platforms, testing landing pages, and analyzing data, it’s tempting to think that the secret to success lies in perfecting the technical setup. But here’s the truth: no matter how well-optimized your campaign is, if your message doesn’t connect with your audience, it won’t work. In this article, you’ll find: Why Your Message Matters...

A screenshot of mobile first responsive design example.

Digital Minute Jan 23rd How to Build a Truly Mobile-First Website Semrush conducted an analysis based on the top 100 most visited websites in the U.S. using Semrush’s Traffic Analytics tool. Here are the two key findings: Mobile devices receive more website visits and unique website visitors than desktop Mobile usage had a higher bounce rate than desktop The data aligns with the widespread use of mobile devices and the increasing optimization of websites for mobile browsing. Mobile devices...